Essential Tier

Willow Onboarding Questionnaire

Fill this out so we can build your perfect Willow. It should take about 5–10 minutes.

Section 1

Business Basics

Business Name *

What Do You Do? *

In 1-2 sentences, describe what your business does and what you offer.

Who's Your Customer? *

Who is your ideal customer or client? (e.g., "Small businesses looking for web design")

Main Problem You Solve *

What's the main problem your business solves for customers?

Section 2

What's the Main Goal? *

What do you want Willow to do for your business?

Common Questions *

What are 3-5 common questions prospects ask you? List them out.

Tone *

What tone should Willow use?

Professional & formalFriendly & approachableCasual & conversationalMix of professional + friendly

Section 3

Brand Color

Your brand color (hex code like #FF5733, or color name like "hot pink")

Upload Your Logo

Upload your business logo (PNG, JPG, or SVG)

Website URL

e.g. www.yourbusiness.com

Section 4

Additional Info

Is there anything else we should know about your business or what you want from Willow?